Just how important are site maps? An HMTL site map is simple a page for visitors to find more linked pages deeper into a web site. Now, an XML sitemap file lists the URLs for a site along with additional metadata about each URL (when it was last updated ...about each URL (when it was last updated, how often it usually changes, and how important it is, relative to other URLs in the site) so that search engines can more intelligently crawl the site. For customized blogs, it's important to include code that pings the search engines every time there's a new blog post. If you post everyday the search engines practically sit on a blog's front porch. Web sites don't get this much of attention because once it's published it stays fairly static. This is why a customized business blog is the powerful marketing tool that it is. Not all blogs are able to have XML sitemaps installed, so it is best to leave the optimization work to those that know the best software, hosting and overall knowledge to ensure installation and training is provided.
For customized blogs, it's important to include code that pings the search engines every time there's a new blog post. If you post everyday the search engines practically sit on a blog's front porch. Web sites don't get this much of attention because once it's published it stays fairly static. This is why a customized business blog is the powerful marketing tool that it is. Not all blogs are able to have XML sitemaps installed, so it is best to leave the optimization work to those that know the best software, hosting and overall knowledge to ensure installation and training is provided. The home page is 100% daily frequency.
