Web 2.0 Marketing | Cross Promotion | Customized Business Blog
Net More Now took the time the last couple months to look introspectively at web 2.0 marketing and its attendant strategies that work together to create a greater impact than its individual parts. Instead of the typical internet marketing companies that concentrate on just part of a full strategy, or those that deliver a full service marketing strategy that runs into thousands of dollars, we took a decidedly different route.
Our research shows that a great many website owners are more than willing to do their own marketing if given superior tools to work with and shown how to leverage those tools. Also, easy access to resources needed to advance their business. So much time and effort goes into getting a website operating that it's hard to redouble the effort and money to properly market the online business. And, without a cohesive strategy, marketing dollars just get wasted.
We decided to follow the Costco model of offering a high quaility product at what amounts to a wholesale price. It was achieved by cutting out commissioned sales people and letting business owners work directly with the people doing the work on their behalf. This builds stronger relationships and there's little attrition, so there's no need to keep generating new business to make up for clients that leave. Also, overhead dropped because systems in place decentralized communications.
Competition breeds innovation. The website promotion program is called a Cross-Promotion and has seven stages of development. Social media networking cross promotes your business through our networking lists. Imagine writers with their own following, promoting your business. During the promotion, a list of people interested in you and your business is generated for you too. A customized business blog, press releases and social media marketing come together to deliver a strategy the online owner will know how to continue with. To learn more, sign up for the NMN Newsletter on the site.
